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Privacy and cookies

Short version: the calculators don't collect your details, and we use analytics cookies to count visits.

Who runs this site

lifeinsurancecalculator.me.uk is run by Herdo MB, a company registered in Lithuania. For anything about this site or your data, email contact@lifeinsurancecalculator.me.uk.

The figures you type

Our calculators work in your browser. The amounts you enter are not sent to us or stored. We don't ask for your name, email address or phone number anywhere on this site.

Analytics

To see which pages and calculators people use, we use Google Analytics and Clicky, loaded through Google Tag Manager. They record things like the pages you visit, how you arrived, your browser and device, and your approximate location. When you use a calculator we record which calculator it was and a broad range for the result (for example "£250k–£400k"), never the exact figures you entered.

ServiceCookiesPurpose
Google Analytics_ga, _ga_*Counting visits and calculator use
Clicky_jsuid, _first_pageview, _heatmaps_g2g_*Counting visits

Google's and Clicky's own privacy policies explain how they handle this data: Google privacy policy, Clicky privacy policy.

Turning cookies off

You can block or delete cookies in your browser settings, and the calculators will still work. Google offers a browser add-on to opt out of Google Analytics. AboutCookies.org explains how to manage cookies in each browser.

Your rights

Under UK data protection law you can ask what personal data we hold about you, and ask us to correct or delete it. The only personal data this site handles is the analytics data above, which isn't linked to your name. Email contact@lifeinsurancecalculator.me.uk with any request. If you're not happy with our answer, you can complain to the Information Commissioner's Office.

Links to other sites

We link to insurers, GOV.UK and other sources so you can check our figures. Those sites have their own privacy policies.

Last updated 30 September 2026.